The Flaws of a Grassroots Campaign Model
Is a grassroots approach an effective strategy?
Every now and then, you’ll hear of an organization that wants to raise money, large sums of money, the good ole grassroots way. The thought process goes something like this: If I can just find one million people to give $1.00, I’d reach my capital campaign goal. The problem with a grass roots approach is that finding a lot of people who will make a small contribution to reach a large financial goal is a very slow and ineffective way to raise large sums of money.
Five Positioning Strategies for a Startup Church
Can you redefine the mega church brand?
When you’re a startup church in a city seemingly full of mega churches, just as important as what you do is what you don’t do. Here are five ways you can position yourself against a mega church by redefining them.
Seven Overlooked Advantages of a Startup Church
Does a small church have a chance to succeed?
If you’re a startup church in a city seemingly full of mega churches, do you have a chance to succeed? In a word, no. Not if you try to compete head to head. Not if you try to act like a big church. If you try to steal the giant’s lunch, he’ll probably eat your lunch. But it’s not time to throw in the towel either. There are at least seven things that you can do now that can give you tremendous advantages as you launch your new church.
Five Big Things Smaller Churches Don’t Have
What makes the megachurch the default market leader in town?
Amarillo is a city with a population of more than 180,000. On any given Sunday, 64,800 people are in church, somewhere. Eighty percent of those people are sitting in the ten largest churches. With more than 300 churches in town, this means that the remaining 12,960 folks are spread out among 290 churches. Megachurches have five key leverage points that smaller churches do not have, and they capitalize on them every day.
- The Flaws of a Grassroots Campaign Model
- Five Positioning Strategies for a Startup Church
- Seven Overlooked Advantages of a Startup Church
- Five Big Things Smaller Churches Don’t Have
- Managing a Feasibility Study
- Budgeting for a Capital Campaign
- Positioning a Ministry for a Capital Campaign
- Branding a Capital Campaign—On Purpose
- Learning to Say “No” Is the Secret to Dominating the Educational Market
- Adopting a “Be Different” Attitude
- Nine Things Market Leaders Do to Achieve Market Leadership
- Market Leadership Strategies for the Church
- A Capital Campaign to Retire Debt
- The Fund Raising Cycle
- Why Capital Campaigns Fail
- Leading a Capital Campaign
- Learning to Leverage Your Church Brand
- Branding Challenges
- Growth and Development Strategies
- We Have No Shortage of Creativity
- Givers Get It
- Do More Than Raise Funds. Raise Friends.
- Barna Research recently reported that although 17% of Christians say they “tithe” – only 3% actually give 10% or... http://fb.me/wnKeGJn7 3 days ago
- Whether it's a capital campaign raising $1 million or $50 million, it takes less than one hundred people... http://fb.me/DkdEinA5 3 days ago
- God owns it all and we are stewards of his resources. Every financial decision we make is a spiritual decision.... http://fb.me/D5jj6jFX 1 week ago
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